Is someone tricking your customers right now?

Posted by Crisp on

Is someone tricking your customers?

With more companies than ever turning to social media as a key customer service channel, are you sure that your brand’s official social channel is the only one customers are using? Has a fake social account been set up by fraudsters to trick your customers into giving away personal and account details?

2016 statistics show that of 4,840 social media accounts supposedly owned by global brands, nearly one in five (19%) were fake.

To help protect your customers from ‘angler phishing’ social media accounts, we put together our top ‘spot and stop’ tips for MarTech Series. Read them here.

Crisp

Written by Crisp

Crisp’s mission is to provide the fastest detection of critical issues and crises to protect global brands and platforms. From supporting PRs in reputational management and helping pharma brands to remain compliant, to protecting vulnerable individuals from the exploitation of bad actors... wherever social media has the potential to trigger a crisis, you can be sure we have expertise to share.

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