UGC is being created constantly – so protection must also be constant.
This is why Crisp Thinking offers a 24/7 comment moderation service, ensuring that no matter what time of day or night and what time zone you operate from, your website is always protected from inappropriate content and potential PR crises that can easily arise at any time.
Most digital publishers work around-the-clock; making sure that content is fresh, relevant and up-to-date with the very latest news, so it’s extremely important that the moderation of these sites works just as tirelessly.
Crisp’s 24-hour online moderation means that digital publishers can focus on creating fantastic content, and be safe in the knowledge that any unsavoury content and PR crises will be dealt with quickly and efficiently. If something inappropriate and offensive was posted in your online community, without 24/7 user generated content moderation (UGC moderation) you may not be made aware of it for hours or even days. By this time the post may have been viewed by thousands of users and irreparable damage could already have been done to your site’s reputation.
With Crisp’s 24/7 service, inappropriate content is removed from the forums and comments of your website at lightning-fast speed and potential PR crises dealt with depending on the apparent severity of the situation. Crisp’s expert moderators will alert you immediately if they see a PR crisis brewing, enabling you to deal with the problem and nip it in the bud before the situation escalates and gets out of hand.
Leaving your user generated content un-moderated reflects badly on your website and the social platform you have created within it. Crisp's comment and forum moderation boosts user engagement, along with the popularity of your site. This in turn, gives you the reassurance and confidence to put such things to the back of your mind and give your full attention where it is needed most.
You can rest assured that any issues are being professionally handled and you no longer need to worry about what is happening in your online community – the news never stops, so neither does Crisp.