Casey Ross

Posts written by Casey Ross.

Casey is a Senior Social Media Strategist at FCB Health. Casey manages branded social media channels and oversees social strategy and content for consumer-facing pharma brands.

The Pros and Cons of Facebook and Twitter for Pharma brands

In the second of a series of guest blogs, Casey Ross, Senior Social Media Strategist at FCB Health provides a whistle-stop tour of the opportunities open to pharma brands who are looking to include Facebook or Twitter in their social media marketing strategy, as well as the pitfalls to watch out for. Over to you Casey...

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