As kids’ digital spaces, such as online games, apps and chat rooms, come under heavier fire from governments and parent groups to sharpen up their online safety, what can platform and game creators do to manage this business-critical issue?
After five years of development, and real-world roll-outs with some of the largest digital kids platforms, Crisp has now officially launched its fully managed ‘Kids and Teens’ safety & moderation service. This service is set to transform the way Social Platforms deliver safe experiences for their younger users.
In the second of a series of guest blogs, Casey Ross, Senior Social Media Strategist at FCB Health provides a whistle-stop tour of the opportunities open to pharma brands who are looking to include Facebook or Twitter in their social media marketing strategy, as well as the pitfalls to watch out for. Over to you Casey...
Facebook has recently implemented a number of sudden API changes which are affecting both Facebook and Instagram services. This Q&A highlights the background to this and how it might affect your use of Crisp’s services.
A silent update was made to the Pinterest platform recently that could lead to a major exodus of brands and the potential downfall of the platform from a brand marketing perspective.
Social media is constantly evolving with new features to help us communicate in more complex ways. Unfortunately, these new online features are often exploited by foul-mouthed haters, data hackers or sexual predators. In fact, Crisp Labs’ study of social media pages managed by the world’s best-known brands, found that one in ten posts contain a risk to the brand’s reputation or its users.
At Crisp we're leading the way in Artificial Intelligence, providing solutions for some of the biggest companies on the planet. Our approach is driven by our inquisitive, creative and passionate team of Developers.
In a world where fake news is continuously in the headlines(if not the actual headlines) it’s no wonder that we’re seeing a resurgence in purpose-driven marketing amongst brands.
It is very rare that Facebook doesn’t feature at least somewhere in a marketer’s social media strategy today. With over two-thirds of US adults (68%) now using Facebook, about three-quarters of which access it on a daily basis, it has become the de facto way to reach pretty much everyone. Only YouTube can rival it as a platform (used by 73% of Americans).
In the first of a series of guest blog posts about social media marketing in the pharmaceutical sector, Haley Carter, Associate Digital Strategist at Hill Holliday explains how pharma brands can make the most of unbranded Facebook community pages.
